|This site is hosted by Yahoo! Store. Yahoo! hosts the store pages, ordering
system, and order data. Yahoo! automatically collects order information but
may only use this information in the aggregate. If you accessed this store
through Yahoo! Shopping, Yahoo! also automatically collects information
about your shopping experience. Please see the
information about how Yahoo! uses this information.|
Information About You
We collect several types of information about you via our Web Site. We collect "personal information," which generally is information such as your first and last name, home address and e-mail address that can be used to identify you individually. We also collect "non-personal information," which is information about you that does not itself identify you individually. Examples of non-personal information include age range and gender. We also collect "aggregate information," which is information that helps us understand how people use our Web Site, for example, which pages are visited. The information we collect depends on what services you use on our Web Site. The following is a more detailed explanation of these types of information as well as when and how we collect and use them.
Personal Information, Registration and Transaction Data
When you place an order for products or request a catalogue online, we may collect various kinds of personal information associated with the transaction, including your first and last name, e-mail address, home address, home phone number, products ordered, shipping address(es) and credit card information for purchases made. You have the option of registering certain information for future orders when completing your online order. If you choose to register, we may collect and store access information related to your account, including user name and user password.
From time to time we may post surveys on our Web Site. The surveys may request demographic information (such as age range, gender, areas of interest and familiarity with Delaware North or our products and services) and customer feedback. Participation in these requests is completely voluntary. With each request, you will have the choice of whether or not to disclose information. Such survey information will be used to improve the overall experience on the Web Site.
Customer Service Correspondence
We may collect information that identifies you individually, such as your first and last name, home address, e-mail address, phone number, fax number when you submit comments, questions or suggestions to our Customer Service Department.
Use of Your Personal and Non-Personal Information
Delaware North processes personal information only for the purposes for which it was collected and in accordance with this policy. We review our data collection, storage and processing practices to ensure that we only collect, store and process the personal information needed in connection with the uses set out in this policy.
Internal Analysis and Promotions
We may use information about you for statistical, design or operational purposes such as to estimate our audience size, to measure aggregate traffic patterns and/or to and understand demographics, customer interest, purchasing and other trends among our users and customers. We may also use your personal information for the marketing and/or promotion of Delaware North, our subsidiaries and/or affiliated companies, including their products and services. We may outsource all of these tasks to third parties on a confidential basis. If you do not want to receive promotional materials or notices from us or third parties, you can simply follow the “opt-out” instructions included in the promotional materials or notice to remove yourself from our list at any time.
We may use your personal information to create a convenient and easy-to-use online reservation service or shopping process that includes an online "shopping cart" that allows you to track selected products and proceed through purchase. We may also share transactional information with entities as is necessary to process credit card payments or other purchasing or delivery systems.
We may disclose personal information:
(a) to conform with the law, respond to claims or comply with legal process served on Delaware North (e.g., a lawful subpoena, warrant or court order);
(b) to enforce or apply our policies or agreements (including to initiate, render, bill and collect for amounts owed to us);
(c) to protect and defend our or our users’ rights or property, the Web Site, our employees, users or the public, including fraudulent, abusive or unlawful use of our Web Site; or
(d) if we reasonably believe that an emergency involving immediate danger of death or serious physical injury to any person requires disclosure of communications or justifies disclosure of records without delay.
Delaware North will not use or share your personal information in ways unrelated to the uses described above without first notifying you and offering a choice. We will also provide you the opportunity to opt-out at any time of certain or all contact from Delaware North. If you have any difficulty exercising your choices, please send your request to firstname.lastname@example.org.
We will not share your personal information with third parties that are not acting on our behalf and governed by this policy without your permission.
Information collected through our Web Site is considered a trade secret of Delaware North. As the owner of such information, we may disclose or sell such information as an asset of the company in conjunction with the sale to a third party of our company or a portion of our assets.
We collect aggregate information about you and your use of our Web Site whenever you visit us online (See “Information About You” above). For instance, we may collect various forms of "click stream" information such as entry and exit points for our Web Site (i.e., referring URLs or domains), site traffic statistics, page views, impressions, and operating system and browser type. In addition, when you request pages on our Web Site, our servers automatically log your IP addresses. An IP address is a number that is automatically assigned to your computer whenever you are surfing the internet.
We also use third-party software that tracks traffic directed to the Web Site from affiliate web sites and the purchases that result from this traffic. This information is aggregated and is not tied to an individual purchase.
This aggregate information generally will not identify you or be correlated to you individually for external purposes. We may collect, compile, store, publish, promote, report, sell, or otherwise disclose or use any and all aggregate information provided that such information does not reveal your identity. When we share such information with other companies, it is not traceable to any particular user, and will not be used to contact you. If we do correlate any aggregate information to you, such information will be treated like any other personal information under this statement.
Opting Out of Promotional Materials
We may use your e-mail address and other contact information provided to us through the Web Site to send promotional materials to you. If you do not want to receive such promotional information, you can simply follow the “opt-out” instructions included in the e-mail to remove yourself from our e-mail list at any time.
Links to Other Sites
Please be aware that we provide links to third-party web sites as a service to our users, and that we are not responsible for the content or information collection practices of those pages. Please note that these web sites' privacy policies may differ from those of Delaware North. We encourage you to review and understand their privacy practices before providing them with information.
Our Web Site is intended for a general audience. However, it is not designed nor intended to collect personal information from children under the age of 13. To respect the privacy of children and to comply with the Children's Online Privacy Protection Act, children under the age of 13 should not provide any personal information on this Web Site. We ask that parents supervise their children while online.
Delaware North is committed to safeguarding and securing your personal information. To maintain data accuracy, prevent unauthorized access to or disclosure of, and ensure the appropriate use of your personal information, we have put in place physical, electronic and managerial procedures. When we ask for credit card data, it is transferred over a Secured Sockets Layer (SSL) line provided you are using an SSL-enabled browser such as Microsoft Internet Explorer or Netscape Navigator. This ensures that your information is encrypted as it travels through the Internet. This secure mode is enabled before any such information is transmitted from your computer. You will know that you are in “secure mode” when the padlock or key icon in the lower-right-hand or lower-left-hand corner of the computer screen appears in the locked position. In addition, when accessing a secure server, the first characters of the web Site address will change from “http” to “https.”
Delaware North adheres to the U.S. Safe Harbor Privacy Principles, and is registered with the U.S. Department of Commerce's Safe Harbor Program. Delaware North privacy practices are self-certified as part of the U.S. Commerce Department's Safe Harbor Program. For more information please go to the Safe Harbor Program website. In addition, Delaware North participates in the American Arbitration Association privacy program, which provides a dispute resolution process for all privacy complaints and disputes related to Delaware North.
Access and Accuracy
Delaware North strives to keep your personal information accurate. We will provide you with access to your personal information, including making reasonable efforts to provide you with online access to your subscription or registration data so that you may review, update or correct your information at the Site. To protect your privacy and security, we will also take reasonable steps to verify your identity before granting you access or enabling you to make corrections. To access your personal information, return to the web page where you originally entered the Site and follow the instructions on that web page. If you cannot access your information on the web page, please telephone us at (801) 559-5000 for assistance, or send your request to email@example.com. We may decline to process requests that are unreasonably repetitive or systematic, require disproportionate technical effort, jeopardize the privacy of others, would be extremely impractical or for which access is not otherwise required. We will provide information access and correction free of charge, except if doing so would require a disproportionate effort.
Notwithstanding any preference that you select, we may contact you from time to time to provide services that you have requested or for customer service matters, such as responding to service-related inquiries, updating our policies or notifying you of changes to existing services.
Effective Date: Sept. 7, 2009